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5 Reasons Why You Need An Event Photographer


When organising an event, one of the biggest challenges to be faced is deciding what qualifies as being important enough to take a bite out of our budget. You have one opportunity to capture your event in all of its glory, before it’s gone forever. Choosing the right photographer and ensuring they are well prepared is essential. Here's why...

Help your guests immerse themselves in the moment

The digital age is among us, camera phones have made everyone a ‘photographer’, and hash tagging Instagram captions to broaden the awareness of events is bigger than ever, being its most effective method of marketing. For a lot of individuals, the thought of being captured at an unflattering angle accompanied with the wrong lighting, without their control of retaking, reviewing, and photo-shopping… is petrifying. The event photographers aim is to help people immerse themselves in the moment, encourage them to put their phones away, and let the professionals do the photo taking. Weddings are a perfect example, quite possibly a pressure like no other, and camera phones can’t steal event photographers thunder in this instance! Both the couple and the photographer need to connect on a professional and personal level to make the bride and the groom and all their guests feel relaxed, and that is the best way to capture genuinely candid, fun images. The aim is to help them all to forget to check their phone, or to make them feel as though they can rely on the photographer to take magnificent photos.

Enjoy The Moment by Tang Kam Kenneth

Visual content is essential, make sure you invest in it

With the rapid rise of social media, the entire world has become extremely visual. You are 94% more likely to pay attention to any online interaction if it is in the form of photograph or video. After all, a picture is worth a thousand words. With that in mind, a photographer for any event is crucial because photos have an ability to be used and interpreted in countless different ways; whether it is to promote an event, show how successful it was or to document a once in a lifetime moment. You can use the event photos to improve the professionalism of your website and using the photos to promote future events will help to build a portfolio of the services you offer. Good images, especially on social media, have the potential to go viral, which gives your event or business fantastic exposure.